# Kundan vs Polki vs AD Jewellery: What Buyers Should Know

**By Zee.Sy Jewellery Editorial Team** · 2026-11-01

Kundan, Polki and AD are familiar words in Pakistani jewellery shopping, but they do not all mean the same thing. Some describe traditional techniques or materials; others are used to describe a visual style. Understanding the difference helps you shop without making assumptions about stones or metal purity.

## What is Kundan?

Traditional Kundan refers to a decorative stone-setting technique associated with South Asian jewellery. Modern fashion jewellery may use the label Kundan-style for a similar appearance. The term by itself does not establish the materials in a specific piece.

## What is Polki?

In fine jewellery, Polki refers to uncut or minimally cut natural diamonds. Artificial jewellery can imitate the same heritage-inspired look. A product described as Polki-style should not be assumed to contain natural diamonds.

## What does AD mean?

AD commonly means American Diamond in jewellery retail language. It is frequently used for diamond-look fashion jewellery. It does not mean a product contains natural diamonds. Check the individual listing for any stated stone material.

## Choosing between the styles

Kundan-inspired designs can complement traditional bridal embroidery. Polki-inspired shapes can create a heritage look. AD-style designs often suit shoppers looking for a clear-stone appearance. These are styling possibilities, not strict rules.

## What to verify before ordering

-   Read the listed materials rather than relying on a style name.
-   Check photographs, dimensions and available colour options.
-   Confirm which accessories are included in a necklace set.
-   Remember that gold-tone and silver-tone describe appearance, not precious-metal content.

## Frequently asked questions

### Does Kundan always mean real gemstones?

No. Kundan-style fashion jewellery can use imitation components.

### Does AD mean natural diamond?

No. Confirm materials from the product specification.

Explore [bridal jewellery sets](/collections/bridal-jewellery-sets) and [necklace sets](/collections/necklace-sets) to compare available designs.

**Tags:** Jewellery Guide, Shopping Advice

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> Source: [Zeesy.pk](https://zeesy.pk/blogs/latest/kundan-polki-ad-jewellery-differences-guide)